Back in 2001 the triathlon world was rocked by a seismic decision: the biggest Ironman race in Europe was no longer going be an Ironman! This is the story of that momentous decision, and the company it would eventually spawn, which now runs over 30 events in 20 countries around the world… This is the story of Challenge Family.
In association with Challenge Family 🤝 https://gtn.io/ChallengeFamily
00:00 The Story of Challenge Family
00:20 The Evolution of Triathlons at Roth
02:06 Herbert Walchshöfer and the Challenge Brand
03:21 Felix Walchshöfer on Challenge Family & Roth
05:38 Felix Walchshöfer on Ironman, Kona & the athlete’s experience
06:54 How Challenge events stand out
07:30 CEO Zibi Szlufcik on Challenge Family
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Watch more on GTN…
📹 Hacks, Bodges & Triathlon Tech From Challenge Roth! 👉 https://youtu.be/8S-yqoB84Lo?si=oMZOZz1LLR-28_ps
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Photos: © Triathlon / Getty Images
🎵 Music – licensed by Epidemic Sound 🎵
Bats and Rats – Ludvig Moulin
Delulu – Molife
To Persist – Christoffer Moe Ditlevsen
Quadron – Sam Will
The Thin Line – Hampus Naeselius
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